The point of communication is to transfer information. Anything else is fluff.
Fluff is important to identiy and remove as its presence means worse value / time. Time is one of the most important resources we have. Thus we want to maximize its utility.
- less time spent reading
- less time spent writing
- more clear / focused
- brash / terse style
- less fleshed out ideas
When less word do more good, use less word.